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Monday, 22 September 2014

Types Of Bands

Types Of Music

Broadly, music can be placed into two catergories;

Organic
Synthetic

Organic
The term 'organic' is used to describe bands where the music comes first, they make the kind of music they want to make and then the record labels, if signed, try and sell this music to the correct market segment.
'Organic' music often appeals to a niche, but can appeal to a mass audience too.
Radiohead, or my favourite band Paramore, are a good examples of organic band. The music comes first!

The Beatles would heavily be considered an 'organic' band. This is because the whole group, have always displayed and truly had a love for music. From John Lennon and Paul McCartney meeting at a church fete, to the group's appearance on the Ed Sullivan Show in America, the Beatles would, the majority of the time, stick to writing and performing their own songs. Thus highlighting the bands organic roots, as they released what they wrote, not what the record label had written for them. A bonus of The Beatles success was the fact that they were friends from the very beginning, and were able to share success as friends.

A modern day example of a band I would catagorise as 'organic' is Paramore. The group now consisting of Hayley Williams, Taylor York and Jeremy Davis, met at an after school club for musicians, and now, the alternative rock band, now release what the band want. For example, recently Paramore released a 'pop-ish' song, which brought them much criticism, but they defended themselves by saying , 'it felt right'. Which, in my opinion, cements very much their 'organic' roots.



Synthetic
The 'Synthetic' refers to the 'X Factor' methodology, and it is the record labels that sit in the driving seat.
A gap in the market is identified, and then it is exploited by the development of music, and often the artist, to suit this gap.
Money is the uktimate goal in this operation. Acts such as 'One Direction' are a good example of 'manufactured' artists.

The Monkees, were a synthetic band, as they were admittedly made as American competition for The Beatles. The Monkees' record label was the puppetmaster, who wrote the songs and told them, ultimately, what to do. Towards the end of The Monkees' career, they began attempting to have some say, but this never really happened. The Monkees were purely a money making machine for the record label. The Monkees were young boys, who were just put together and so weren't friends and didn't get on quite like the Beatles.




A 21st Century 'Synthetic' group is 'One Direction'. The group was put together by Simon Cowell, and X Factor. The members were picked by the record label, and made into what the label and market wanted. The label, will often employ songwriters for the group. Recently, the group has begin to crack, as the boys have had to become friends, rather than being friends before 'One Directions' success.


Foo Fighters Animatic

Foo Fighters - The Pretender

What we had to do?
As a class, we had to watch the Foo Fighters - The Pretender music video, and on a storyboard sheet, we had to draw each exact shot. We had to watch closely, in order to catch all the different shots.

What we learned by doing this?
I learned how to use the new editing software, Adobe Pro. I also learned that a music video can have a huge number of shots, in the first 30 seconds.

How is editing a music video different to a thriller?
Again, there is a lot of different shots in a few seconds, so I have to make more cuts. It is also different because we have to match the music with the pictures, and when doing our actual music video, we will also have to match the lip synching to the music.

 

Record Labels

Record Labels

The music is industry is dominated by four multi national corporations;

  • Universal
  • Sony Music
  • Warner Brothers
  • EMI

Major-Independents

Most of these 'maors' own, or license, a series of smaller subsidiary companies in order to reach different kinds of audiences in different kinds of genre.
  • Columbia
  • Island
  • Syco
  • RCA
  • Virgin

Independents

There are a huge number of small companies with little or no financial connection to the majors. These companies often concentrate on a small number of acts, within specialised niches in the industry. These are called 'Independent'. An example of a highly successful independent record label is 'Domino Records'. It is often that record labels start small independents but then are brought by a major and then become a major-independent.

Artists
Here are a few artists that are currently signed, or have been signed by the record label;

Majors:

Universal
  • Cheryl Cole
  • Maroon 5
  • Psy
Sony Music
  • Beyonce
  • Calvin Harris
  • Oasis
Warner Brothers
  • Biffy Clyro
  • Jason Derulo
  • Cher
EMI
  • Snoop Dog
  • Elvis Costello
  • Mariah Carey
Major-Independents:

Columbia
  • AC/DC
  • Kasabian
  • Lucy Spraggan
Island
  • Etta James
  • The Killers
  • Lionel Ritchie
Syco
  • Westlife
  • Cher Lloyd
  • Ella Henderson
RCA
  • Miley Cyrus
  • Dido
  • Whitney Houston
Virgin
  • KT Tunstall
  • Queen
  • Bastille






Friday, 19 September 2014

Narrative

Narrative:
The way in which the story is organised.

Elements of Narrative:
  • Time - how much time is covered
  • Enigma - what, why, when, who, where, how?
  • Closure - solve all the enigmas for closure, -> if unsolved the text is open.
Classic Hollywood Narratives:
  • Linear
  • Few, if any, sub-plots
  • Tendency towards closure
Tzvetan Todorov's Theory;
Equilibrium, Disruption, Resolution, New Equilibrium.



  • Equilibrium - everything is normal, characters are happy and there are no problems.
  • Disruption - there is a a disruption, that causes problems for the characters.
  • Resolution - the disruption, or problem, has been dealt with and there is no longer a disruption.
  • New Equilibrium - the difference between the old equilibrium and the new equilibrium is that, the characters have developed, and learned from the disruption.

Roland Barthes' Theory;
Barthes described all texts as complex 'bundles' of meaning which can be unravelled to create a whole range of different meanings.
Texts can be:
OPEN - numerous 'threads to pull'
CLOSED - only one obvious thread to grasp
POLYSEMIC - texts can be read in a number of ways.

For example; Inception

Vladimir Propp's Theory;
8 Key Character Roles:
Hero (Protagonist)
Villain (Antagonist)
Donor (Provider)
Helper
Father
Dispatcher
Princess
False Hero


In applying these narrative theories to my Thriller I have found that our film;

-follows a Linear sequence, the film follows the events over two days, in the order that they happen, there are no flashbacks or flash-forwards.
-if we shot the rest of the film, I believe that our film would follow Todorov's theory, in following the Equilibrium, Disruption, Resolution, New Equilibrium.
-the equilibrium would be before the female is kidnapped, the disruption is the agent getting shot, the resolution would be to either have revenge, and the new equilibrium would be when the Mafia boss and the double crossing agent is dead, or arrested.

Stan - Eminem


Todorov's theory cannot be applied to 'Stan' as it has an equilibrium, the scenes where Stan and his pregnant wife live their lives. The disruption begins when Stan becomes irritated by the fact that his idol, Eminem, hasn't replied to his letters, as this leads to Stan killing himself and his wife, who is played by Dido, in a car accident. The reason Todorov's theory cannit be fully applied to 'Stan' because there is no resolution, and therefore there cannot be a new equilibrium. It may be argued that the resolution is that Eminem feels guilty for not replying to Stan's letter, and does eventually reply. The new equilibrium could then be when Eminem realises that Stan killed himself and his wife, and feels remorseful, but I still believe that Todorov;s theory cannot be applied to this music video.

Roland Barthes' theory can be applied to 'Stan' because there are many questions to be asked throughout the video, such as 'Why is Stan so obsessed with Eminem?' or 'Why does Stan put his wife in the boot of the car?'. I believe this music video is an open text, as we never fully understand why Stan did the things that he did, or never are the questions we have become answered.

Propp's theory can again only be slightly applied to 'Stan', this is because there are only a few of the 8 key character roles within this narrative. Through Stan's eyes, he himself is the Hero, and both Eminem and Stan's wife are the villains. This is because Eminem is 'ignoring' Stan, and therefore he is villainous, Stan's wife is also the villain. This is because she doesn't understand the obsession Stan has, and consequently isn't happy with Stan. From the audience's perspective Stan is quite the opposite, as it could be argued Stan is the antagonist, or the villain, for he develops into a murderer. Also from the audience's point of view the wife is the princess, for she is in need of saving from her husband. The audience also learn how despite Eminem's inability to respond to Stan was not through choice, but through lack of free time, and therefore Eminem is not the villain.

Friday, 5 September 2014

An Interesting Music Video; Misery Business

An Interesting Music Video

One of my favourite music videos is Paramore's Misery Business music video.
It happens to be one of my favourite music videos because, the story within the video is well thought out and an entertaining story.

Paramore are an alternative/indie band, consisting of Hayley Williams, the front woman, Taylor York, guitarist, and Jeremy Davis, bassist. Within the indie/alternative genres, Paramore are quite well known, having 4 successful, sold out tours under their belts. Later this year, Paramore and teaming up with Fall Out Boy for their 'Monumentour'.

The music video consists of several key conventions of the indie/alternative genre; it includes lip synching, and many different shots of the instruments in the song. The music video cleverly conveys the mood of the song; a sarcastic and funny mood.



The Brief

Music Video: The Brief

My task is to produce;

- A music 'promo' video
- A maximum of 5 minutes
- I either work on my own, or in a group of up to four members

I also need to produce;

- A 'digipak' (six panels) for its release on CD
- A magazine advertisement for the digipak

In addition to my 'promo' video, I will have to produce;

- A critical evaluation

Welcome Post

Welcome Post

Hello!

I am Emma, and this year I will be blogging my progress through my A2 Media Course! The course will involve the making of a music video! Enjoy!